Nike price target lowered to $96 from $100 at Telsey Advisory

Telsey Advisory lowered the firm’s price target on Nike to $96 from $100 and keeps an Outperform rating on the shares. Demand for Nike products has weakened more in recent months and the company has called out softer than expected sales during the back-to-school season, the analyst tells investors. The firm welcomes the news of the appointment of Nike veteran Elliot Hill as its next CEO, which is likely an early sign that a turnaround can begin in FY26.